Episode 116

116: Streamline Your Design Business with Erinn Valencich of StyleRow

Published on: 5th July, 2023

As designers and business owners, we are often managing a lot at once and using multiple different programs to do it all. In this episode, Erinn Valencich, founder of StyleRow, joins us to talk about this amazing platform that every designer can benefit from having. As a designer herself, Erinn realized that all of us were using 5 or more different programs to interact with our teams, vendors, and clients—there was no program that did it all. And so she brought together a team and built one! We talk about the StyleRow platform and why streamlining our processes through one program is valuable and essential—not just for our experience as the business owner, but also for our client’s experience.

The Design Coven will be doing a virtual workshop with Erinn on Friday, July 7, where she’ll talk more about the program and how she’s built her career in the industry. If you’d like to join us, become a member at designcoven.com/join. The recording will be available to Pro members.

About Erinn

Erinn Valencich, better known as Erinn V, is an entrepreneur who started her entrepreneurial career at an early age. Graduating from high school early, she skipped college and went straight to work, garnering an incredible professional resume in the lifestyle space with brands such as eBay, Maxwell House, Oprah, Betty Crocker, The Today Show, The View and HGTV all before the age of 24. She then founded a design firm, a furniture brand, has six licensed collections and is the visionary founder behind a software company to streamline and power the luxury furnishings industry, StyleRow. 

Featured in this episode

Featured deck: Radiant Crystal Cards

Connect with Erinn

StyleRow Website

StyleRow Instagram

Erinn on Instagram

Are you an interior designer or are you interested in Holistic Interior Design? Check out my membership program, the Design Coven! This program is a real-world industry mentorship for Holistic Interior Designers that has everything you won't find in traditional design school curriculum. You'll learn from practicing interior designers working on real life projects, and get access to cutting edge vendors, suppliers, furniture makers, textile designers, and design resources that I've curated over my 17 years of design experience. As a member, you'll have the opportunity to build valuable relationships of your own. Learn more.

Connect with Rachel Larraine

Website

Instagram

Patreon

Interior Design Services

Interior Design Resources

Houzz (Affiliate Link)

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About the Podcast

Holistic Interior Design Podcast
Designing with Intention promoting health and well-being.
Welcome to the Holistic Interior Design Podcast, where we explore the transformative power of mindful practices and holistic principles in creating spaces that nurture and inspire. Whether you’re a homeowner, wellness enthusiast, or industry professional, this podcast is your go-to resource for integrating holistic design into your environments.

Join me, Rachel Larraine Crawford, an experienced holistic interior designer with over 20 years experience, as we dive into the world of sustainable materials, energy flow, and design strategies that promote well-being and harmony. Each episode features insightful conversations, practical tips, and expert advice to help you create beautiful, balanced spaces that reflect your unique style and values.

This podcast is for you if you have the following questions:
What is holistic interior design?
Where do I source sustainable resources for interior design?
What are some sustainable brands for interiors?
How do I choose materials and furnishings that enhance health and sustainability?
How can I utilize color, light, and texture to create a serene and inviting atmosphere?
How do I incorporate elements of nature to foster connection and tranquility?
How do I implement Feng Shui and other energy-balancing techniques?
What is Feng Shui?
How do I design spaces that support my lifestyle?

Whether you’re redesigning your home, planning a new hospitality venture, or simply curious about holistic interior design, this podcast will guide you in making intentional choices that elevate your space and your life.

Tune in to the Holistic Interior Design Podcast and start your journey toward a more mindful, beautiful, and harmonious living environment.

About our Host Rachel Larraine Crawford
Rachel is a Holistic Interior Designer and founder of her Interior Design firm Tiger Veil, focusing on high end residential and hospitality interior design projects based in Encinitas, Ca. Her work been featured in several exhibitions, including Del Mar’s KAABOO festival, and in publications such as San Diego Home/Garden Lifestyles, Modern Luxury Magazine, San Diego Magazine, Exquisite Weddings, Style & Decor and Serendipity Magazine. Learn more about her and her services at Tigerveil.com
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About your host

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Rachel Crawford

Rachel is a Mystic, Reiki Master, Tarot Reader, Feng Shui Practitioner, Energy Healer, and Holistic Interior Designer, whose intimate connection to her intuition and ancestral roots enabled her to rise above a challenging childhood and blossom into the powerful and impassioned healer she is today.

Committed to empowering others by teaching modalities that support connection to intuition, Rachel hosts workshops and retreats focused on the ancient practices of Feng Shui, Tarot, crystals, herbs and oils, ritual and ceremony, astrology and metaphysics — in addition to live and virtual new moon and full moon circles.

Rachel also lends her harmonious and balancing acumen to the creation of energetically aligned spaces through Holistic Interior Design. Since earning her Associates Degree and Certificate in Interior Design 2005, she has created and collaborated on a multitude of award-winning residential and commercial spaces, including Realm of the 52 Remedies (with Onairos Design), all while becoming certified in Classical Flying Stars Feng Shui through the International School of Feng Shui (2015), studying the practices of Land Healing, Ritual, and Ceremony under Amanda Sophia & Alex Stark in Ireland, and with "House Whisperer," Christian Kyriacou.
Rachel's work has been featured in several exhibitions, including KAABOO, a music, comedy, culinary and art festival held in Del Mar, CA, where as part of an experiential art installation by Carly Ealey and Madeleine Tonzi, she created a crystal grid below the piece, clearing the participating auras before entering the installation. Her designs have been published in San Diego Home/Garden Lifestyles, Modern Luxury Magazine, San Diego Magazine, Exquisite Weddings, Style & Decor and Serendipity Magazine.

You may also connect with Rachel on a regular basis through Patreon, where she is is creating Mystical Rituals and Sacred Spaces, providing Tarot Readings, and nurturing spiritual connections.

Her design work can be found here: CrawfordPallini.com
Her personal site here: RachelLarraine.com